Raees Fitness Center case study

The brief

A gym and boxing club that grew from one branch to two, both competing for people searching "gym near me" within a few kilometres. For a business like this, the map pack matters more than the whole rest of the search results page, and each branch has to rank in its own neighbourhood.

What I built

• Both branches built into the site properly: Phase 7 and Phase 8 each get their own address, map, timings and directions, so each can rank for searches around it.
• Training programmes, the coaching team and facilities laid out to answer what someone comparing two local gyms actually wants to know.
• Member reviews pulled from Google and shown on the page, plus a free first consultation offer, to build trust before the first visit.
• Pricing, quote requests, call and WhatsApp reachable from anywhere on the page, since membership enquiries are the only conversion that counts.

This project is also featured on my page about SEO for Gyms & Fitness Centres.