
I turn search visibility into revenue
I started out designing and building websites for a property developer in Rawalpindi, and kept running into the same problem: a good-looking site nobody could find. So I learned search properly — keyword research, technical fixes, the structure underneath — and the two skills have travelled together ever since.
Since then I have led a web development team, built WordPress and WooCommerce stores for clients in the United States, and run SEO campaigns for a construction firm in the United Kingdom. Today I work as an SEO specialist in Islamabad while taking on selected freelance projects.
Because I both plan the strategy and build the site, there is no gap between what gets recommended and what actually ships. That is the whole advantage.
“Rankings are not the goal. Qualified customers finding you at the moment they are ready to buy — that is the goal.”
What I am strongest at
A working blend of search strategy, engineering and analytics.
Tools and platforms I work in daily
Certified and hands-on across the analytics, SEO and development stack.
My mission
To make world-class search and web performance accessible to businesses that do not have an in-house team — with honest reporting, no lock-in contracts, and work you can verify yourself in Search Console.
- Every recommendation tied to a business outcome, not a checklist
- Full transparency — you own every account, asset and login
- Plain-language reporting you can hand to a board
- A direct line to me, not an account manager
Based in Bahria Town, Islamabad, Pakistan — working with clients worldwide.